Collaborate for Impact
AY Young is the United Nations’ Young Leader of the USA.
His mission is to break down the barriers between the different agents of change by using the universal language of music.
His ambitious project, Project 17, is the missing link between brands, artists, youth, charities and local communities.
Intro to Project 17
What's "Project 17"?
Project 17 is an ambitious project created by AY Young. It started as the “Battery Tour”, a grassroots movement to inspire action, connection, and bring access to energy to countries in need. AY performed over 800 concerts powered exclusively by solar energy across the United States and sent his innovative solar boxes to 15 developing countries.
AY is a United Nations’ young leader tasked with promoting the Sustainable Development Goals. He performed at the Clean Energy Ball for Joe Biden’s inauguration and created strong partnerships with world-leading charities, artists, influencers, and companies to make sure we all start working together and take action now.
How does it work?
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Track 1 - SUSTAINABLE ALBUM
We are creating the world’s first sustainable album, featuring some of the best artists in the world, coming together to tell a story in 17 songs. 17 like the Global goals we need to push forward. Imagine something like “We are the world” times 17! Each song will power change by funding our impact charities.
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Track 2 - THE BATTERY TOUR
We will tour the United States bringing this message to local communities in 17 mini festivals that will showcase a new way for people to come together and drive action. Through the Battery Tour, everyone now has the chance to be part of the solution. Each tour date will power change by leaving behind a legacy project: a tangible improvement that will link with the most relevant SDG.
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Track 3 - Education
We believe in education. That’s why we are currently rolling out a program in schools across the entire country. Next to this, we need others to follow in our footsteps. That’s why we will create and distribute a guidebook for the music industry to learn how to produce and tour sustainably, how to collaborate with key players and how to give the audience the opportunity to take action.
How To Get Involved
Project 17 is happening right now. The songs are being written, the tour is being planned and the education rollout is spreading across the country exponentially.
That’s why it’s essential we partner with companies interested in sustainability and positive impact.
Together, we can engage youth and local communities.
Together, we can drive real change and realize 17 legacy projects.
Together, we can measure our impact with our state-of-the-art ESG monitoring platform.
We are looking for partner companies willing to write the future with us. We can only achieve this together.
Get in touch here to know more and see how we may collaborate.
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